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Amazon’s Zoox Driverless Taxis Begin Trials in Las Vegas

Amazon has rolled out its futuristic Zoox robotaxis in Las Vegas, marking one of the company’s boldest steps into autonomous mobility. Unlike traditional self-driving cars, Zoox vehicles are custom-built shuttles without steering wheels or driver seats. Designed for urban ridesharing, the box-shaped, all-electric taxis feature four-wheel steering, bidirectional driving, and face-to-face passenger seating to maximize comfort and space.
In initial demonstrations, the robotaxis smoothly navigated traffic, executed lane changes, and responded to signals without human intervention. The vehicles rely on advanced sensors, machine learning, and redundant safety systems to ensure reliability on busy city roads. For now, the service is
limited to company employees and select riders as Zoox gathers data and refines its operations.
Amazon’s entry into robotaxis puts it in direct competition with Waymo and Cruise, both of which are testing self-driving services in U.S. cities. Analysts say Zoox could leverage Amazon’s massive logistics and cloud infrastructure to scale faster than rivals. However, regulatory approval, public trust, and safety concerns remain key hurdles before a full rollout. If successful, Zoox could transform Las Vegas into a testbed for autonomous ride-hailing and signal Amazon’s growing ambitions beyond e-commerce and cloud services

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