Snapchat has announced a significant update for users who rely heavily on its Memories feature, introducing a paid storage expansion option for those who need more space to save their favorite Snaps and Stories.
The Memories feature, first launched in 2016, was designed to help users revisit moments they captured and shared on the platform. Until now, Snapchat provided free storage limits, but with the growing demand for archiving content, the company is offering additional storage tiers for a subscription fee.
This update is being positioned as part of Snapchat’s broader effort to create personalized premium services, similar to its Snapchat+ subscription, which already includes experimental features and early access perks. By allowing users to expand storage, Snapchat aims to support creators, storytellers, and casual users who value keeping a long-term digital scrapbook within the app.
Early reports suggest that Snapchat will introduce affordable monthly and yearly plans, giving users flexibility based on their needs. For creators, this could be especially valuable—archiving old Snaps means they can re-share, remix, or repurpose past content without worrying about hitting storage limits.
Industry experts note that this move also reflects the shifting landscape of social apps, where platforms are looking for new revenue streams beyond advertising. Offering practical tools like paid storage can strengthen user loyalty while ensuring that Snapchat remains competitive in a crowded market.
The rollout of expanded Memories storage will begin in select regions before going global later this year. Users interested in the upgrade can look for prompts inside the app or visit the Snapchat+ section for subscription details.
Snapchat Expands Memories with Premium Storage Plans for Users
