YouTube Rolls Out New Tools for Creators to Boost Engagement and Donations
YouTube is introducing several new features aimed at enhancing interaction between creators and fans, while also increasing monetization opportunities.
1. Easier Sharing of Community Posts
- YouTube now allows social sharing of Community updates, enabling creators to link directly to specific posts.
- This could help increase visibility and engagement for creators using the Community tab, which acts like a social feed for YouTube channels.
2. New Interactive Gifts via “Jewels”
- Viewers can buy Jewels in the app to purchase interactive stickers that appear during live streams.
- These effects appear on screen for 8–15 seconds and aim to make donating more fun and eye-catching.
- Stickers with new effects will be marked with a purple sparkle icon in the gift picker.
- Available now for all eligible U.S. channels