OpenAI’s Sora 2 Faces Backlash from Motion Picture Association Over Copyright Infringement

OpenAI’s latest video-generation tool, Sora 2, is under fire. The Motion Picture Association (MPA) has called on the company to stop allowing copyright infringement on its platform.
The MPA represents major film studios such as Disney, Warner Bros., and Universal. It argues that Sora 2 lets users create videos featuring copyrighted characters without permission. This, the group says, shifts the responsibility of protecting creative works onto the rights holders instead of OpenAI.
Sora 2 can generate short, realistic videos from text prompts.
However, the system has reproduced popular movie and game characters, raising legal and ethical concerns. Critics say OpenAI’s “opt-out” model — where creators must request removal of their content — fails to protect intellectual property effectively.
In response, OpenAI has promised to introduce stronger guardrails. The company plans to give rights holders better control over how their content appears in the AI system. It may also move toward an “opt-in” model, meaning creators must explicitly allow their material to be used.

Sam Altman said the company

OpenAI CEO Sam Altman said the company will work with film studios to create fair policies. In addition, OpenAI aims to explore ways to share revenue with rights holders whose creations are used in Sora-generated videos.
The MPA insists that AI companies must take full responsibility for preventing misuse of copyrighted works. Therefore, the group urges OpenAI to adopt stricter filters and ensure compliance before Sora 2 expands further.
As the debate continues, the outcome could shape how AI tools interact with creative industries worldwide.